1920 Slump in
the motor industry -Austin Twelve too expensive - Finances bad. In early
summer Herbert Austin considers making a cheap small car - makes rough
sketches. 1921 Designing
takes place in the billiard room at Lickey Grange near Bromsgrove (Austin's
home) Young draughtsman, Stanley Edge draws the details. 1922 January -
Car announced to public. Early in the year 1st. prototype OK 2950. Specification:-
(a) Touring type (canvas hood) body to carry two adults and two children in
back. (b) Small 7 hp (RAC rating) engine of 696 cc. Soon enlarged to 750 cc
in 1923 (c) Brakes on all four wheels (d) No speedometer (e) 3 speed and
reverse gearbox 1922 (July) Road tests by motoring press were enthusiastic.
Good power, road holding and brakes etc. OK 2950 competes at the famous
Shelsley Walsh Hill Climb 1923 The cars
are raced at Brooklands and on the continent with light fabric bodies. The production
car becomes known as the "Chummy". Pram Hood, headlamps on scuttle.
Price £165. 2 1/2 cwt Van body
available. 1924 Shock
absorbers introduced (none before) 1926 Small
coachwork firms offer two-seater sports bodies:- Burghley, Taylor, Thomas Hughes,
Austin's own, Gordon England and Boyd Carpenter. Racing continues with
success at Brooklands and Shelsley. The Gordon England Cup and Brooklands
models most famous, the latter sold with a guaranteed 75 mph. J. Paves (brother
of Dinah Paves) races the ex Arthur White car “Slippery Anne" *See note below - Ed. Hood and side
screens improved. Larger brake drums. All racing overseen by Sir Herbert's
son-inlaw Colonel Arthur Waite. 1927 Saloon
bodies introduced. "Top Hat". Headlights moved to front. Colonel
Waite is sent to Australia to market the cars there and start racing. Herbert
Austin sails to America to discuss marketing the Seven there. Finds a
manufacturer. The Bantam begins. |
1928
Competition! The Morris Minor is announced and also other makes such as
Clynor. Austins manufactured under licence in France - the Rosengart - and in
Germany - the Dixi - later to become BMW. Austins introduce the Super Sports.
1929 The Swallow
coachbuilt saloon appears. Built by the Swallow sidecar company. Eventually
becoming Jaguar. Start of coil ignition. End of magnetos. 1930 Front and
rear brakes coupled. The Super Sports becomes the "Ulster". Army
orders military version. 1931 The £ 100
Morris Minor. Austins were £122 but still sell well. 1932 More roomy
bodies, fourspeed gearbox. Wheelbase increased by 6 inches. Petrol tank moves
to rear. Another Sports model announced - the "65". 1933
"65" name changed to the "Nippy". Prices increased but Austin
get down to 100 guineas for 2 seater. Ford Tudor £120. All this time, record breaking
was taking place at Brooklands and Montchery. MGs slightly faster because of overhead
valves. 1934 (Oct.)
Three new Models: The Ruby, Opal and Pearl. Chrome radiator superseded by
painted cowl as for body colour. 17" wheels. Smoother lines. Engine still
the same. Vans still available. 1934- Another
sports model - The Speedy 1935 Only a few
(18?) produced. Too heavy? 1935 Peak
production year of the Seven - 27,280 sold. 1936 Sir Herbert
authorises manufacture of 3 or 4 special racers - The Twin Cam.. Leading designer
- Tom Murray- Jameson. Great success after early teething troubles. Drivers: Pat
Driscol C. Dodson, Bert Hadley, W. Baumer, Charles Goodacre 1937 Various
improvements to the range. Existing body made smoother, centre bearing for crankshaft
(1936), Girling brakes. New "Big Seven" introduced - Popular. 1939 (January)
Production of the Seven finishes - as the design is now dated. Big Seven
production continues. 1939 (March)
Last Seven Van 1941 (23rd May)
Lord Austin dies. Frank Claxton With many thanks –Ed “I read the article ‘Sir Herbert Austin History’ with
interest. If you look at 1926 you will find ‘J.
Paves (brother of Dinah Paves’ and I thought it might
interest the members to know that the name is mis-spelt. It should have
read ‘John Pares, (brother of Dinah Pares)’ . Dinah Pares being a
deceased member of the Solent Club. John Pares was my father
and Dinah Pares, my aunt, left me Austin 7 OU 6194 which is a
member of the DA7C at this time! Ann Harries DA7C” |